identities

client: Carmarthenshire County Council

Llwynywermod identity

Llwynywermod (grove of the wormwood) is the Welsh home of the TRH Prince of Wales and the Duchess of Cornwall.

An identity was required for the house in its use as a ‘discussion’ location for ‘Welsh’ matters close to those of the Prince.

The pictographic identity is that of the cross-section of the wormwood plant (a visual metaphor for the cross-section of Welsh life). In its cross-section and colour, the plant also takes the form of a coronet