promotion

client: Touchpaper

Design of Shop Window Display and Van Livery

Touchpaper asked WOOD&WOOD to roll-out their Identity onto the shop window display frontage and van livery. Using vinyl graphics we used the coloured elements of the fluttering pieces of paper in a humorous and striking way.

The design of the van livery was approached with their use around the tight streets of Cardiff in mind, so the attractive identity was tempered with a considered use typographic ‘contact’ information for maximum legibility in motion.